Alps Pharmaceutical – CPhI 2019 – Frankfurt
This design booth for the Japanese company Alps Pharmaceutical required a very good approach to space division, since despite being a 43.5 sqm stand, its shape was large and very narrow.
The booth was divided into 3 different areas to respond to three different types of contacts. An area with tables and chairs for faster contacts, a sofa area to create a more relaxed atmosphere and a private meeting room with capacity for 6 people.
On the front of the stand, a big company logo was displayed to unify construction and corporate image, in addition to offering consistency and solidity to the main wall of the stand.